Ready to update?

Ready to update?

After welcoming our new legal clients we’ve been hearing more about phone systems that are out of date and in need of updating.

Any out of date system can have adverse effects on business, especially when it is not serving its purpose anymore. Incoming calls are still very important for securing business for your firm instead of a competing one. If for any reason you can no longer manage the volume of calls your firm receives this can result in a decrease in return on investment. Outsourcing your calls to CallCare means that expertly trained call handlers are available around the clock to capture every marketing response. This helps firms track their conversion rates and points them to what works so they can continue to build on it.

A number of firms have recently admitted to not investing back into training call handlers at their firm. Earlier this year, Professor Ian Cooper conducted research around Converting Telephone Enquiries into Profitable Business. He noted that a structured call is proven to increase the conversion rate from a mere 13% to a massive 82%.

Salesforce found that inbound calls are 10-15 times more likely to result in a conversion, than inbound web leads. If these calls don’t get through to your firm in the first place then those new enquires are most likely going to your competitors and being successfully converted for their firm.

Gemma Harding, Head of Client Services at CallCare says: “When firms outsource their calls for us to handle we ensure that they don’t miss another call. Since we have over 17 years of experience in handling calls for the legal sector we understand and are ready for the different types of calls that they will receive. For example PI firms will need their leads qualifying before being passed onto a fee earner. Conveyancing firms will need quotes being provided to callers and firms that deal with Criminal Call Outs will need to be well equipped to deal with calls from the DSCC.”

The Age of the Client white paper from Lexis Nexis highlighted that technology is the enabler, playing a fundamental role in helping lawyers deliver outstanding service. Early adopters of technology were one step ahead and this edge made them stand out against competitors to their clients.

Professor Cooper concluded his report by highlighting that: “The good news is that converting telephone enquiries into business is the easiest, quickest, cheapest and most guaranteed way of generating massive additional revenue.” If this is really true then firms need to evaluate and assess their current methods to ensure they’re optimising this channel.

This article was submitted to be published by CallCare Limited as part of their advertising agreement with Today’s Conveyancer. The views expressed in this article are those of the submitter and not those of Today’s Conveyancer.


CallCare know the end of the month is usually a hectic time for conveyancers. Prospective clients calling for quotes and existing clients checking progress can distract you from what you’re working on. Why not outsource your calls to a company that has been expertly supporting the legal sector for over 17 years. We ensure that all the necessary information is captured and passed on to your fee earners. Using your pricing matrix we can even provide quotes as though part of your team.

We offer a flexible remote call handling solution that you can activate whenever you need. We enhance your clients’ journey by raising service levels with minimal costs. We will also ensure you never miss another call and increase client satisfaction with instant responses and efficient call handling.

We’re more than just a receptionist service.

Contact: Gemma Harding

Tel: 0845 056 9309

Email: [email protected]

Units 1 and 2
Buffalo Court
Kansas Avenue
Salford Quays
M50 2QL

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