Leading Black Country law firm, QualitySolicitors Talbots, conducted a street survey to find out what local people thought of the house buying and selling process – discovering some fascinating facts.
“From our survey, 69% of the public are happy to pay more for conveyancing costs knowing that, if the sale falls through, their solicitors will waive their fee, which has prompted us to consider offering a ‘No Sale – No Fee’ service,” said Martyn Morgan, Senior Partner at the firm. “We also discovered that almost a quarter of people rated the service offered by their Estate Agent as eight out of ten, and over a third of people felt the chain was the biggest reason for a delay in the house buying and selling process,” added Martyn.
The survey was conducted over the Easter period in Dudley, Stourbridge and Codsall, where the firm has offices, and was designed by the conveyancing team to be both informative and fun. Staff from the law firm dressed in corporate clothing with optional bunny ears, and gave away Easter Eggs to everyone who participated in the survey.
“We had terrific feedback from the public,” added Martyn. “A free Easter egg for taking part in the survey was found to be an ‘egg-cellent’ way to engage with the public,” he chuckles. “Following the results, we were able to promote our latest offer – the opportunity for people to win up to £500 back in fees if they instruct us in April.”
Pictured is one of the firm’s staff, Christine Webb, ready to begin her street survey.